Overview Search is changing. It's no longer just about ranking on Google, it's about being the business AI tools recommend when customers ask for answers. That's AEO (Answer Engine Optimization), and your blog and email content are how you win at it. In this free 90-minute virtual workshop, we'll quickly train the AI on your business, then use it to write blog posts that both search engines and AI assistants can find — plus short, strategic marketing emails that actually get read. Demonstrations use Claude AI, but every method works with any AI system. What You Will Learn: The difference between SEO and AEO — and why your content has to work for both How to use a trained AI to write blog posts that position you as the answer to your customers' questions How to write short, strategic emails with AI that drive action without sounding automated
Register on SCORE→Is your website putting your business at risk? Join this in-person class to learn what website compliance means for your business and leave with a simple checklist you can use right away to check your own site.
Register →Meet me in person and grab a signed copy of my book. Bring a friend and come say hi and check out this cozy little bookstore in Jacksonville. One of the 37 independent bookstores in the area. Booksellers over Algorithms!
Register→Watch a marketer audit a real website live, then get DIY tips you can use to fix your own site. Bring your URL and we will audit it for free during class, so you leave with a clear to-do list for your specific website.
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